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E-Commerce Checklist: How to Make the Most Out of Your Platform

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So, you’ve decided to start selling on your website. First off, Congrats! Adding e-commerce to your site has tons of benefits, like giving you the chance to reach a bunch more customers with your product. But before you make your first sale online, there are a few things you need to check off your list to make sure you’re getting the most out of your platform. Ready? Here they are:

Get an SSL certificate.

This is step one. If you want to sell on your website, an SSL certificate is required. An SSL is a digital file that secures your site, which means any information exchanged with the verified site cannot be accessed by anyone else. It’s important because it protects your customers’ information, such as credit card numbers, passwords, and addresses. Want to know what else they do? Check out the full story here.

Sell everywhere.

The more people who have access to your products, the more people are likely to buy what you’re selling. So don’t limit yourself. Sell everywhere your customers shop. That means directly on your site, a third-party platform, or even through your social platforms. Find your audience, see where they spend their time online, and then promote your products there.

Make it mobile optimized.

Every site should be mobile optimized to ensure a positive user experience, but it’s especially important for e-comm sites. Your customers are shopping on the go and they need sites that can keep up. Having a mobile-friendly store makes shopping easier, making it much more likely your customers will reach that checkout screen.

Share customer testimonials.

A great way to build your reputation online is to share customer testimonials. 92% of consumers trust verified customer reviews more than branded content because they show who you’ve worked with and their experiences with your brand. Lesson learned: Word of mouth still works. Gather your most glowing reviews and make sure they’re featured prominently on your site.

Go global.

If you want to take your store to the next level, it might be time to consider going global. Reaching out to people across the globe means more potential customers and rewards. Remember: to sell globally, your platform needs to be able to adjust to global standards — that means multi-currency support, international payment options, real-time shopping integration, and foreign language support.

If you want to sell on your website, check out our E-commerce Platform. It integrates seamlessly with your Mopro site and takes the stress out of selling online. To learn more, call 844-207-9038 or email hello@mopro.com to get started.

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